KartS Knowledge

I would like to tell you briefly about what our company does, what values it adheres to, what it strives for and how. This information may influence your decision to start working with us. You have taken the first step - you have visited our blog. Now, you have to...

Build an online presence for your music brand and watch your audience grow. It sounds simple, but creating, promoting, and maintaining multiple social media platforms isn’t always easy. Making a website, blog, or online store should be the first step in any musician’s...

Your guide to design styles - FUTURISTIC A Futuristic style is one that refers to the future. It is a good choice for showing the modernity and innovation of a particular product or service. This style is characterised by the use of modern lighting, textures, objects....

How our projects are created? In our projects we combine knowledge from: Design - Photography - Technology - Business - Psychology - Sales Techniques -  Social Science - Strategy Development - Creative Thinking  Our projects are not only the most visually...

Create, print, advertise - why do we need printed company materials? People remember 80% of what they see and only 20% of what they read. 90% of the information sent to the brain is visual.   It is very important not to focus on brand communication alone, but to...

A diverse world of impressions - advertising on Pinterest For 65% of customers, colour is the most important factor when choosing a product for everyday use. It is only after several encounters with an advertisement that a potential buyer pays attention to a...

Show your best side: Facebook advertising Every morning we wake up and start our day with an influx of different information. Radio. The television. Billboards that we pass while driving to work. All these means serve one purpose: to make the recipient interested. The...

So you have an idea for a design project. Maybe you’ve identified the problem you want to solve, and have some ideas about how to do that. Perhaps you even have a team of people committed to making it happen. Now all you need is someone who can make your ideas come to...

When you think of hotel businesses, what comes to your mind? If you are like most people, you probably envisage an old-fashioned hotel with a receptionist, several staff members, and standard amenities. However, the times have changed and so have the needs of...

Your guide to design styles - MINIMALISTIC Minimalism is a style characterised by simplicity and clarity. The composition centres around one or a few simple elements which are the main elements of the design. They are usually presented on a white or black background...

Selling services: What can be done to make it effective? Many people are salesmen, but few of them are effective. To sell and to have quick and big profits from it, we should think about a strategy. The word "Sales" should immediately associate us with three steps: 1....

Advertising - a developing hornet plague or a productive source of honey? Every day we come across various forms of advertising. From banners to TV commercials, online advertising or the more old-fashioned methods in the form of flyers or advertisements in newspapers....

Stand out from the competition - create unique branding You may wonder why some brands are successful in a given market and others aren't. Let's give Nike as an example, which is the most popular brand in the clothing industry. Why do so many people buy Nike clothes...

Creating a brand identity for your business is essential. It helps customers connect with your company and recognize your products or services. Your brand identity also gives you an opportunity to set yourself apart from other businesses in your industry. With the...

Your guide to design styles - ABSTRACT   Abstract art uses visual language of shape, form, color and line to create a composition which may exist with a degree of independence from visual references in the world. (more)   An abstract design style is created...

Your guide to design styles - ARTISTIC An Artistic Style is one that presents a concept in a painterly manner. Paint effects or sketches are very common. The design is focused on the artistic representation of a specific project, placing great emphasis on aesthetic...

Your guide to design styles - 3D 3D design is the opposite of flat design. As the name suggests, 3D design is intended to show the 3 dimensions of a specific design. 3D design can achieve excellent results in the presentation of products, people, architecture,...

Google Ads - some notes and recommendations Google Ads is an advertising system that allows you to build and coordinate advertising campaigns. You can determine how much money you want to spend on ads. In the basic types of ads, you only pay for a click by a person...

B2B selling: what is it and what are its most important principles? As many as 61% of salespeople believe that it is much harder to sell a service or product today than it was a few years ago. Business-To-Business selling is mainly characterised by the fact that we...

From click to decision - the AIDA advertising model How do you influence people to use product X rather than Y if they have almost the same properties? How to make your product memorable? How do we make our advertising convert the best? There is one answer - EMOTIONS....