Since 2020, our collaboration with Mood & Read has been a journey marked by creativity, adaptation, and growth. Together, we embarked on a comprehensive endeavor spanning web design and development, branding and logo design, as well as graphic design and photography. M&R, a portal dedicated to enhancing understanding in psychology and business, has been our esteemed client throughout this transformative period.
Our primary objective has been to align Mood & Read’s visual identity and digital presence with their evolving business model.
In 2022, we undertook a comprehensive rebranding initiative, encompassing the redesign of their logo, marketing materials, and website. This endeavor was not merely about aesthetic enhancements but rather about strategically repositioning Mood & Read to better serve its audience and fulfill its mission. We meticulously crafted each element of their brand identity and digital platform to resonate with their target audience, fostering engagement and trust.
The culmination of our collaboration resulted in a cohesive and compelling brand narrative, reinforced by a visually captivating website and marketing collateral. The new branding exudes professionalism, credibility, and accessibility, reflecting Mood & Read’s commitment to facilitating personal and professional development.
