We had the pleasure of collaborating with Rightcar, a dynamic and customer-focused car rental company. Rightcar specializes in providing a wide range of vehicles for short-term and long-term rentals, ensuring that every client finds the perfect car to meet their needs.
The primary objective of this collaboration was to create a cohesive and appealing brand image that would attract and retain customers, showcasing Rightcar’s reliability and quality service. We sought to design a modern and memorable logo that encapsulated the essence of Rightcar’s business. Additionally, the website needed to be user-friendly, visually engaging, and fully functional, offering customers an easy way to browse and book vehicles online. Our process began with thorough research into Rightcar’s market, competitors, and target audience. Understanding the unique selling points and values of Rightcar was crucial in developing a design strategy that would set them apart.
The final result was a comprehensive brand overhaul that significantly improved Rightcar’s market presence.
